Día Mágico by FIMI, the only international professional trade fair specializing in children’s communion and ceremony fashion, consolidates its position as a global benchmark with a powerful internationalization strategy. In its next edition, the fair will host nearly fifty international buyers from 11 countries, thanks to the mission promoted by IVACE International in collaboration with Cámara Valencia.
Key markets include the United States, France, the United Kingdom, Ireland, Italy, Mexico, the Netherlands, Portugal, Libya, Malta, and Northern Ireland, reinforcing the fair’s appeal to retail chains, department stores, physical and online boutiques, distributors, and marketplaces.
ICEX promotes the Paseo Mágico catwalk as a global showcase
ICEX reinforces its commitment to Spanish fashion by supporting Paseo Mágico, the Día Mágico catwalk, as an international platform for dissemination. In addition, ICEX is promoting a digital campaign targeting Florida (USA) and Mexico, which will run until July 2025, boosting the visibility of Spanish brands in strategic markets.
“The collaboration with IVACE, the Valencia Chamber of Commerce, and ASEPRI allows us to attract high-level buyers, while the support of ICEX expands our presence abroad,” highlights Alicia Gimeno, director of Día Mágico by FIMI.