FIMI, International Children’s Fashion Fair, changes its communication strategy and creates the FIMI MOVEMENT
Circulation, traffic, activity, tendency, style and specially opinion. Because Spanish children’s fashion has a lot to say.
The fair, aware of the changes in the industry, is renewed and creates the current that has been called #movimientofimi and with which it intends to reach and increase the number of national and international exhibitors and buyers.
There are already 86 editions of the fair that endorse them. FIMI continues to be the sum of the brands that represent it, designers and workers who strive with heart and dedication day by day.
Children’s fashion is its future and its objective is to raise awareness of the importance of values and manufacturing “Made in Spain”, so there will be nothing that can stop the growth of the sector.
FIMI wants to transmit in its next edition, during the 19-21 of January, to all exhibitors and participating sponsors a feeling of change, betting on the style trends – boho chic; classic renewed and sometimes, with a rebellious touch- that gathers SEE ME space, as well as the most faithful brands in their way of understanding fashion in FIMI. Both spaces represent the only fair in the industrial sector that seeks the best quality and comfort to dress the little ones.
This season offers a renewed space and a movement where the common axis will be fashion showcase, its FIMI KIDS FASHION WEEK catwalk able to attract visitors from the 5 continents and a debate space with its short talks.
Its goal is to promote a new breathe the new change in all corners of the fair. The new FIMI current, attractive for national and international buyers. The best offer for the most demanding demand.